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Brian Gezella

Benefits Communications to Help Your Employees Thrive and Be There During Their Moments of Need

A Talk by Brian Gezella (Co Founder, CEO, LearnYour Benefits)

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About this Talk

Employees that use your benefits and make proper benefits decisions are 2x more likely to stay. It’s imperative that you help your employees thrive THROUGH your benefits and be there during their moments of need. But why and how do you do this?

85% of employees prefer online communications over one in-person meetings and paper guides. 95% of employees want instant accessibility to answers rather than password-restricted materials. 7 in 10 employees want to learn about their benefits, year round. During this webinar we’ll outline why you need to ensure your benefits communications and year-round approach meets the expectations of your employees.

Have you heard of the Marketing Customer Journey? We’re pioneering the Employee Benefits Journey. A more-frequent, more engaging approach will boost employee understanding and ultimately your ROI. During this webinar, we’ll borrow some insights from our marketing friends on the best methodology and channels for engagement. Moreover, we’ll spend time highlighting the surprising gaps many employers have in their communications and the potential BOTTOM-LINE costs they’re causing.

By the end of the webinar, we’ll all agree that proper benefits communications methodologies can help your employees thrive while you drive results. Whether you’re looking to lower turnover, cut costs, or drive adoption in a new product, communications will work.

Who should attend:

HR, Benefits, and Communications teams in employers. Employee Benefits Brokers and Consultants that help their employers with communications or make product recommendations.

What you will learn:

• Top reasons why you need to revisit your benefits communications to help your employees thrive. Old methodologies are dead. • We’ll share with you our approach to helping employees thrive along their entire benefits journey, from awareness, to findability, to consideration.
• The best approach to communicating your employee benefits is year round without incurring significant costs. Not all organizations have the same staffing levels or systems, so we’ll benchmark our recommendations based on how employers of all sizes are helping their employees thrive.

Recommended Resources

eBook: https://www.LearnYourBenefits.com/ebook

Virtual demo: https://www.learnyourbenefits.com/virtual_demo

Blog: Marketing Employee Benefits Year Round: http://blog.learnyourbenefits.com/index.php/2022/01/05/marketing-employee-benefits-year-round/

Blog: What the Great Resignation Means for HR http://blog.learnyourbenefits.com/index.php/2022/01/27/2022-changes-benefits-strategy/

December 07, 2022, 06:00 PM

06:00 PM - 07:00 PM

About The Speaker

Brian Gezella

Brian Gezella

Co Founder, CEO, LearnYour Benefits